After Alex's family moved to Canada from Queensland, Australia in 2002, Alex discovered his talent for broadcasting through a high-school film class in Nanaimo, BC. Initially excelling in behind-the-scenes production, particularly Directing, Alex's focus shifted to commentary and on-air presentation. Following a long history of public speaking, debating and stage performance, Alex found a comfortable home in a variety of broadcast booth's across British Columbia.
In 2007, Alex was a member of the Hockey Canada broadcast team for the 2007 Royal Bank Cup, hosted in Prince George. In 2009, Alex joined the Prince George Fury, a short-lived franchise in the Canadian Major Indoor Soccer League. Following the collapse of the team, Alex joined the BC Major Midget League's Cariboo Cougars for the 2010 playoffs and the following 2010/2011 season, becoming the first regular play-by-play broadcaster in the BCMML.
After a full year with the Cariboo Cougars, which resulted in a trip to the BCMML's league final against the Vancouver North West Giants, Alex moved to Powell River, British Columbia to join the Powell River Kings in the British Columbia Hockey League. Alex broadcast play-by-play for all regular season and playoff on 95.7 SunFM in Powell River, as well he managed social media outlets (Facebook, Twitter, etc), wrote press releases on player commitments and emceed team events.
Alex left the Kings at the end of the 2015/2016 season, however is committed to calling the 2017 Telus Cup in Prince George, as well as a handful of games as a freelance broadcaster during the BCHL season.
In his free time, Alex enjoys hiking and going to the beach with his wife Maija and their dog Kelsey.